Wines of Chile

Wines of Chile’s main objective for 2025 is for the Chilean wine sector to achieve a greater market share and develop a positioning of premium, diverse and sustainable wines in the global context.

For this, I have worked directly with the internal team to give Wines of Chile a new take on their visual identity on the digital world. In this specific occasion, we have focused on having an online presence with the local public, specially aiming for a younger audience. The reason why we seek this group of people is because they have a great impact on the wine industry in Chile and can help us achieve our goals to expand that knowledge elsewhere.